The Landmark Report I on Public Perception of Alternative Care

About this study...

To gain a more current picture of public perceptions of alternative care, Landmark Healthcare, Inc. commissioned InterActive Solutions, a Michigan-based consumer research firm, to conduct a telephone survey of U.S. adults on their attitudes, perceptions, and behavior with respect to alternative care. Conducted in November 1997, this study surveyed a random sample of households throughout the United States and completed a total of 1,500 interviews. Respondents included adults at least 18 years of age who were currently covered by some type of health insurance or health care plan.

Notes:
1. A sample of this size yields an overall margin of error of +/- 2.5% at the confidence level.
2. For some questions, the base of respondents is fewer than 1,500.

A summary of the Landmark Report I is available for you to download. To receive a copy of the complete report, please contact Landmark at 800.638.4557, Ext. 3315 or email kmcvay@lmhealthcare.com.

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